WEBINAR

Content Experience Jam Sessions

Narrative Design: How product marketers can tell a story people can't ignore


WEBINAR | ON-DEMAND

Designing a good narrative for your product can be crucial to stand out from the competitors. Marcus Andrews, the Director of Product Marketing at Pendo.io and specialist in Narrative Design and go-to-market strategies, will share with us some of his knowledge and work on the subject.

Join Marcus Andrews and Giuseppe Caltabiano for a conversation on:

  • How to design a good narrative for your product
  • Product positioning vs. narrative design
  • How narrative design sells over time
  • And much more!

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